Inside this Yum Cha Tea Company brand review, we’re going to break down their Shopify store, traffic, Shopify apps, marketing strategies, customer reviews, paid ads, revenue, and more.
Use all of this insight for free and utilize the knowledge in your own store.
Store Products
Yum Cha Tea Company’s product line offers a diverse range of teas, including classic varieties, unique blends, and honey-infused options.
They also feature honey extracts for those seeking the natural sweetness and health benefits of honey. From black and green teas to herbal infusions and wellness-focused options, the company’s selection caters to various preferences and health goals.
Please note that individual results may vary, and these products are not intended to diagnose, prevent, treat, or cure any disease.
Store’s Purpose
The bee on their logo is more than just a decorative element. It symbolizes their dedication to bee conservation.
The company’s mission is to educate the community about beekeeping, support local beekeepers, and protect these vital creatures.
By purchasing their products, customers contribute to their efforts to safeguard our planet’s ecosystem. That’s a pretty solid mission and purpose.
Founder’s Journey and Vision
Nicole and Zac, the owners of Yum Cha Tea Company, met while working retail in 2005, and their shared love of tea blossomed into a lifelong passion.
Zac’s dream of owning a tea company led him to pursue a business degree and work in accounting. In 2017, with the support of their friends, they founded Yum Cha Tea Company.
Nicole, a healthcare professional with a belief in natural solutions, spearheaded the creation of wellness blends. Together, their combined expertise and dedication have brought their vision of a tea company focused on both taste and health to life.
Shopify Apps
Conversion
Loyalty & Rewards
Pop-Ups
Print on Demand
Product Reviews
Affiliate Programs
Banners
Ads
Marketplaces
Traffic and Audience
Organic Traffic: 2.8K
Avg. Visit Duration: 00:24s
Paid Traffic: 0
Bounce Rate: 40.13%
Traffic Location
Yum Cha Tea Company Ads
Yum Cha Tea Company isn’t running paid ads now or in the past.
Marketing Strategy
From everything we’ve seen, Yum Cha Tea Company utilizes several marketing strategies:
SEO
Most of this brand’s traffic is coming from organic reach. Their SEO content strategy includes posting educational content on their blog. They are targeting the keywords you see above, as well as 3000 others in addition to those.
In addition to this, their product pages are also optimized for SEO. You can load up any of their products and see that they include enough content to describe the product, provide educational info, and include the relevant keyword of the product.
Take action: Study the brand’s product pages and see how much useful information they include. This contributes greatly to their product pages ranking above many others that sell similar items and target the same keywords.
In-Store Marketing
Yum Cha Rewards is a loyalty program designed to offer members exclusive benefits and perks. By signing up and participating in various activities, such as placing orders, following on social media, or referring friends, members earn points. These points can be redeemed for discounts on future purchases.
Earning Points:
- Sign-up: 100 points
- Orders: 5 points for every $1 spent
- Social Media: 50 points for following on Instagram, and Facebook, or promoting them on other social media
Redeeming Points:
- $6 Discount: 600 points
- $10 Discount: 1000 points
Social Media
Sadly, there’s not a lot to learn from the company’s social media profiles. Currently, they don’t feature a lot of followers or subscribers to determine that they are getting enough traffic from these sources.
However, you can still take a look at their accounts and follow them to see if something changes over time.
Customer Experience and Feedback
Customer Journey
The purchasing process on the website is designed to be straightforward and user-friendly.
Once customers have selected their desired product, they can find detailed information including the price, reviews, shipping options, quantity, payment methods, product description, ingredients, and cocktail recommendations.
At the bottom of the page, customers can read customer reviews to make an informed decision before adding the item to their cart and completing their purchase.
Reviews and Social Proof
Estimated Annual Revenue
According to various sources and calculators based on traffic, conversion rate, and product costs, Yum Cha Tea Company is estimated to earn:
<$1 Million Annually
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